Post by limonhasanseo56 on Mar 14, 2024 15:54:48 GMT 10
Their strategies are used to achieve various objectives in companies such as improving customers' vision of the company, enhancing corporate sales, promoting products and services. Addressing these objectives is essential so that people can understand the reason that drives companies to use marketing strategies. According to the vision of the "Father of Marketing", Philip Kotler , marketing is a business function that seeks to identify unmet needs and wants. He adds that the area defines and also changes the magnitude and its profitability potential.
Another point related to marketing according to the author is the HT Lists specification of target markets. Apart from these functions, Kotler states that marketing, also called marketing or marketing in Spanish, needs to consider decisions about products and services. In general terms, marketing is a strategy that contemplates sales procedures and the relationship between the company and customers. Surely, after so much information, you may have been a little confused, right? To clarify your ideas, it is important that you know a little about the history of marketing.
Marketing history for beginners It is not known when this area began to make sense in people's lives, but something important is that its use began with the development of the market itself. Therefore, it is believed that marketing has its origins at the beginning of civilization and the invention of commerce. Although its practice is ancient, marketing as a conscious practice is quite current. It is even assumed that the beginning of use and studies in the area began at the end of World War II. With the expansion of markets and the growth of competition, the need arose to better understand the scenario in which companies operate. This is how marketing emerged, in the attempt to attract customers for companies and increase sales of products or contracting of services.
Another point related to marketing according to the author is the HT Lists specification of target markets. Apart from these functions, Kotler states that marketing, also called marketing or marketing in Spanish, needs to consider decisions about products and services. In general terms, marketing is a strategy that contemplates sales procedures and the relationship between the company and customers. Surely, after so much information, you may have been a little confused, right? To clarify your ideas, it is important that you know a little about the history of marketing.
Marketing history for beginners It is not known when this area began to make sense in people's lives, but something important is that its use began with the development of the market itself. Therefore, it is believed that marketing has its origins at the beginning of civilization and the invention of commerce. Although its practice is ancient, marketing as a conscious practice is quite current. It is even assumed that the beginning of use and studies in the area began at the end of World War II. With the expansion of markets and the growth of competition, the need arose to better understand the scenario in which companies operate. This is how marketing emerged, in the attempt to attract customers for companies and increase sales of products or contracting of services.